As pioneers in this new field, we developed a comprehensive checklist of SEO cheats.  We begin the research once you select the competitor’s URL and the number of links you want us to research.  Do you have links that you suspect?  Let us know and we’ll start with those.

No matter how long the list of URL’s is, the process is the same.  We use a proprietary set of tools to inspect the links.  That gives us the insight that only computer code can see.  If we stopped there, we’d make the same mistakes that the search engines do in evaluating the validity of the link.  It takes a human to see the cheating.  It takes a human to review their home page code.  It takes a human to understand their directory and linking structure.  Our process is a very labor intensive and time consuming.  We go through our exclusive SEO spammer checklist a link at a time.  We look beyond the simple, and delve deep into the code.  We spot patterns across pages.  Items that might be fine for a single page are clear evidence of paid links when seen as a group across pages.

We document in a non-emotional way how we believe the link is cheating, paid and should be included in ranking the page within Google.  We fill out the secured authenticated paid link form in Google’s webmaster tools.  The authenticated report is important.  They know it comes from us, and all we do is report webmaster guideline violations like cloaked code, paid links, paid posts, etc.

Hire us today, and let’s get started documenting the cheaters you compete against.